## iGameMedia and Theo Technologies Partner to Deliver Revolutionary Streaming for Bet365
Prepare for a transformation in digital sports wagering! iGameMedia, a premier provider of B2B broadcast solutions, is collaborating with Theo Technologies to introduce their state-of-the-art, minimal-lag streaming technology to the sports betting arena. This alliance seeks to supersede outdated HLS technology, providing a substantially improved user experience for gamblers.
Launching exclusively through industry leaders bet365 and Infront Bettor next month, this innovative solution promises to be a game-changer.
Traditional HLS streaming, reliant on HTTP, frequently leads to delays of up to 8 seconds – an eternity in the rapid world of live sports betting. As the popularity of online wagering continues to skyrocket, the need for reduced latency to align with real-time data feeds has become critical.
iGameMedia’s answer, known as the One Platform API, boasts a consistent latency of just 2 seconds, with sub-second capabilities available if needed. This near-instantaneous streaming experience will be transformative for those placing bets, offering them a considerable advantage.
Mike Cobain, iGameMedia CEO, conveyed his enthusiasm for the partnership, remarking, “We are confident that Theo Technologies’ HESP protocol is the sole viable ultra-low latency solution capable of achieving the necessary scale at a reasonable price point.”
He elaborated, “We’ve been delivering sub-second, socket-based streaming to the B2B sector for nearly 15 years, but HESP’s distinct segment-based method allows it to be delivered using existing, highly scalable HLS-oriented CDNs.” This signifies that the technology can be readily incorporated and implemented on a large scale, guaranteeing a seamless transition for both providers and users.
Theo Technologies’ Chief Executive, Steven Tielemans, contends that the cutting-edge, near-instantaneous sports streaming platform, created collaboratively with iGameMedia, is poised to transform the landscape of sports wagering.
He posits that this innovation will empower content proprietors to furnish sports material to gaming entities in a fraction of a second, significantly enhancing the encounter for their clientele.
A representative from bet365 conveyed enthusiasm regarding the alliance with iGameMedia, underscoring their dedication to providing a superior live betting experience as an integral element of their market-leading product lineup.
This proclamation signifies yet another stride forward for bet365 within the streaming domain, arriving shortly after the debut of their “Multi-Stream Matchday Football” product offering last month, conceived in conjunction with Inspired Entertainment.